EVENT & PRINT PROJECT LEADER
Becton Dickinson France
Claix Cedex, de, FRA Le Pont
il y a 3j

BD Careers

EVENT & PRINT PROJECT LEADER (Temporary Position)

  • FRA Le Pont-de-Claix Cedex
  • Job Description Summary

    Under the guidance of the Offline Channel Excellence Team Leader, the Event & Print Leader will plan, develop, implement, track and optimize innovative & customer-centric event & print projects according to company / BU strategies, goals and positioning in support of holistic communication plans.

    Activities

    Provide strategy and leadership to design & deliver world-class communications and to enhance the Brand Experience

    Events

    Plan, design and deliver innovative and engaging events and communication plansWork with standbuilders to design effective structures.

    Organize and execute the logistics (pre-congress, on-site and post-congress) of BD’s participation at international congresses with the appropriate support of selected vendors and of internal stakeholdersCollaborate internally with all key stakeholders.

    Ensure delivered on time and within budgetNegotiate participation terms for the events with congress associationsMeasure and report performance against goals (ROI and KPIs)

    Print

    Provide innovate concepts / recommendationsTest concepts with key stakeholdersDesign and deliver all print campaign assetsMeasure and report performance against goals (ROI and KPIs)Collaborate with agencies and other vendor partnersUnderstand communication behaviours of key target groupsPractise competitive intelligence to ensure differentiation

    Collaborate with other team members on cross-channel campaigns

    Grow our talent

    Partner with the COE colleagues in a way that elevates staff performance and team-work and delivers agreed results.Work closely with relevant counterparts / stakeholders to identify areas for joint collaboration and communication efforts, and to establish & strengthen the leadership role of the COE within the organization.

    Easily network across borders becoming a valued colleague and speaking partner within his field of expertise Collaborate with internal teams to optimize user experience

    Collaborate with internal teams to evaluate end to end customer experience across multiple channels and customers touch points

    Improve processes & systems

    Challenge existing ways of thinking in a way that is innovative whilst maintaining positive internal relationships and being respectful of the existing MarComs activitiesMonitor success and take appropriate corrective action (in collaboration with the Offline Team Leader)Identify trends and insights and recommend how to optimize spend and performance based on the insights

    Primary Work Location

    FRA Le Pont-de-Claix Cedex

    Work Shift

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