The Brand & Communications team is responsible for promoting the Withings brand and products as well as bringing its storytelling to life across owned and earned channels.
In this role you will manage a growing team currently comprised of 10 experts, shared among the following fields :
External communications & press relations : including speaker opportunities and media relations
Brand marketing & strategic partnerships : Events, Advertising, Influence, Partnerships
Social media & Communities : to be the voice of Withings among communities and traditional channels (Linkedin, Instagram, Twitter, Facebook)
German advocacy : to better address the needs of the German community
Channel Marketing : to make sure our products & services are found and chosen among the competition and at key retailers
You are also responsible for the brand platform definition as well as leading the expression of Withings sense of purpose.
You will report to the Chief Marketing Officer and work closely with other marketing teams (online marketing, studio & content) as well as the sales team.
You are the single point of contact for brand and communication topics within the company to ensure that all stakeholders are well aware and aligned with the brand & communication strategy.
Your ability to drive both your teams and the various poles related to the company's vision and visibility will be key to the success of this role.
You have a masters degree in communications or marketing and +8 years of proven experience in brand marketing, external communications, trade marketing and know how to build a brand platform
You have strong management skills and are able to lead a team with very diverse jobs and skills
You are fluent in both English and French and are used to working in international environments
You are an expert at building powerful storytelling, brand awareness initiatives, and campaign execution in highly dynamic environments
You have a curious mind and an appetite for innovation as well as tech issues and / or health
Joining the Withings adventure means :
Joining one of the world's pioneers and leaders in connected health, winner of several awards at the Consumer Electronic Show,
Contributing to innovative and ambitious projects for the health of tomorrow in an agile and constantly evolving environment,
Join an international company, member of the FrenchTech 120, with teams based in Issy-les-Moulineaux, Boston, Hong-Kong and Shenzhen,
Participate in the continuous improvement of our products and services by beta-testing them before their release, especially during our numerous sports sessions with colleagues,
Benefit from numerous advantages : Stock Options, smartphone and computer of your choice, discounts for cultural and sports activities, company restaurant, and much more,
Participate in the Withings Med Academy by attending lectures by healthcare professionals to strengthen your knowledge in the medical field,
Collaborate with passionate colleagues and celebrate each of our successes together!
All applications received are considered regardless of the applicants ethnicity, beliefs, religion, gender, sexual orientation or health.
Withings aspires to offer and guarantee equal opportunities to candidates and only authorised persons (HR and Management) will have access to the information.