OBJECTIF / RÔLE DU POSTE
Euler Hermes is investing heavily in digital marketing and Social Media. As an organization, we have a strong digital marketing & lead generation ambition to grow our global revenue and improve our buyers’ and clients journey.
To that end, Euler Hermes has put in place a new Digital Marketing department on the international level with the pivotal mission to digitally transform the Marketing function, by rapidly upgrading and moving all its business units to the forefront of B2B digital marketing.
As a part of this digital transformation plan, Euler Hermes new Digital Marketing department is looking for an Assistant Digital Marketing Project Manager-
Intern to assist the Digital, SEO & Social Media team.
The future intern will be in charge of :
Social media management & roll out of the new social media strategy
Webmastering and support in the new SEO strategy
Intranet community management
Ensure the daily development and updates of the corporate website under our new CMS (Adobe Experience Manager)
Support countries on the new delivery of website features (live chat, Smart Popin, AB testing, Personae Module, Call Tracking, Linkedin Autofill )
Countries support in the roll out of the SEO strategy
Ensure KPI monitoring, reporting and make recommendations (Google Analytics)
Participate in upskilling local digital marketing teams by organizing & coordinating Centres of Excellence (CoE)
Social Media :
Ensure the setup of the new social media strategy
Be on the lookout for the latest trends in social media tools, applications, channels and advise the development
Regularly analyse the social campaigns and translate the qualitative data results into actionable
Recommendations for future social media campaigns.
Analyse and report social media performance to management on a monthly basis.
Animation of the intranet community
Help regions to move forward and adopt best practices
EXIGENCES FONDAMENTALES / COMPÉTENCES / EXPÉRIENCE
Master 2 level acquired or being acquired university or business school (ESC) with an ideal specialization in digital marketing.
Ideally proven track record of experience in digital marketing, ideally in B2B or B2C fields gained in-house or at a global digital agency.
Experience using Content Management Systems, ideally Adobe Experience Manager (or CQ5) - Working
Knowledge of HTML, CSS is a plus but not mandatory.
Hands-on & multi-tasting skills with a creative & team mind-set
Working knowledge of SEO.
Working knowledge of web analytics tools (e.g. Google Analytics).
Fun, energetic and passionate
Fluent in English, working language & necessary to attend the international coordination calls.
Start date : July 2019
Location : Paris La défense